Saturday, July 28, 2012
Tun Faisal's UMB is most efficient
As a journalist for more than 30 years, I must admit that the manner in which Faisal organises his few hundreds 'cybertoopers' throughout the country is making impact to the extent that anything that comes from his team will immediately attract 'counter-attacks' from the Pakatan Rakyat's bloggers and twitters.
Ironically, most of his team bloggers are not paid - they are volunteers who pool around him for the sake of supporting the BN, the legitimate government.
Nope. I am not writing this for anything. I've known him for three years now but we seldom meet, only three or four times the most. We hardly know each other but do acknowledge each other's presence in the blogosphere and our respective duty. No special relationship. We are never close.
Some people, including those claiming to be the most popular bloggers (in their own category) may not like him but I am personally impressed with his new media unit (but not the few who serves Hisham at KDN who claimed to be knowing everybody in the media business and always lie to the minister and cheat him) that really works hard for the government.
(I don't trust bloggers' ranking as bloggers come in many categories - those with strict writing, strictly clean-cut political, profanity and non-profanity, personal attacks, etc. Just like journalism, there are sports, entertainment, politics, foreign relations, art, etc. For instance, we cannot simple put Datuk A Kadir Jasin, Tun Dr Mahathir and Rockybru in the same pool as others).
And frankly, Tun Faisal's team is definitely far better off than that of any other ministers, including those who lead the Prime Minister's UMB (Unit Media Baru). Sorry to say, Datuk Seri Najib should replace them with a better team!
As a journo-blogger myself, I have noticed how Faisal's team works in Malacca, Selangor, Kedah, Kelantan, Terengganu and Johor. They never asked for any financial support. They just enjoy their duty, not like some bloggers who got their own paymaster. I don't too. So, those who have been questioning my 'perks' as a blogger, sorry to say that you are wrong!
Umno needs a strong and effective media team for the next general elections. Its going to be tough for BN. Many agree that we cannot undermine the Opposition's strength as their cybertroopers are also of first class.
But Umno, especially BN must engage suitable bloggers, twitters and Facebook comrades who really know as to how and when to strike at the Opposition. They must have their facts right or might lose their credibility.
Tun Faisal's UMB got what it takes to help boost BN chance of retaining its power in the next national poll. Defamation, libel, sedition and profanity have left the team. They are focusing more on factual instead.
Najib and BN for sure can rely on people like these...